Production Costs

Production Costs:

Top Notch Storytelling at Affordable Prices

Video production can be a very expensive endeavor…but it doesn’t have to be. We strive to make our video production costs affordable with services to meet every budget. Regular Guy Creative will work with you to find solutions that achieve your storytelling goals without breaking the bank.

Custom Storytelling | Varies by Project

Following the full process outlined in our What We Do page, we will work with clients to develop a customized approach that meets their needs. Costs will vary from project to project, and factors such as finished video length, number of shoots needed for the project, desired turnaround time and the amount of travel required will influence the estimate.

Quotes will be based on the following production rates:

    • Pre-Production Services: Including scripting, budgeting, scheduling and all the other fun stuff that has to be done before we start rolling video to make your magic happen.
      $60/hour
    • Production: This is when we will capture all the footage we need to tell your story effectively. Depending upon the amount of footage we need to capture and the amount of locations we need to hit, we offer either hourly or day rates to fit any situation.
      $1,200 Full Day (up to 10 Hours) | $600 Half Day (up to 5 hours) | $150/hour (2-hour minimum)
    • Post-Production: This is where we bring it all together. We will first log all the footage and other materials and then get to work editing your awesome new video.
      Logging Footage: $50/hour  | Editing: $100/hr
Just let us know what you have in mind! We would love to provide you with a quote.

Video Packages

Because we know many clients may just be starting off on their video adventures, Regular Guy Creative is pleased to offer several cost-effective packages to allow organizations and entrepreneurs to start telling their stories, even on a tight budget.

These packages have been carefully crafted with the needs of non-profits and small businesses in mind and these prices are only made possible through efficiency. By working with less source material, we can create high quality productions at a much lower cost than more customized projects. These projects do not follow the same workflow and multiple stage editing process as our custom productions. Our editor, using input provided by the client prior to production, will use their skills, creativity and best judgment to create a top-notch video that meets the specifications of the project while still effectively and cohesively telling the desired story and elevating the client’s brand. Except for factual or technical errors, additional rounds of editing will be at the client’s expense. That said, because we are working with less source material, these budget videos can typically be completed and returned to the client in just a few days…even faster if needed! If you are operating on a tight budget…or if you just want to see if this crazy video thing is really for you…one of these storytelling options might be just the ticket you are looking for. Just let us know what you have in mind, and we will be happy to schedule a shoot!

Social Media Clips | $500

This is a useful option for social media drip campaigns or email fundraising campaigns. Our videographer will come to a location of the client’s choosing with a full production package (including 4k camera, pro quality microphones, audio recorder, light kit and supporting gear) for up to two hours and will conduct up to three 15-minute interviews. No additional supporting footage will be captured as part of this package. Our editor will then review all the captured interview footage and identify segments that work as standalone clips, combining and editing clips as needed. Using these interview clips and supporting visuals provided by the client, our editor will create up to six short videos formatted for Instagram (which will also work on other channels) – no longer than 1 minute each – complete with simple graphics and royalty free music.

Backpack Production | $500

Great for events or in-the field projects. Videographer will come to a location of client’s choosing with a light production package (including camera, tripod, on camera microphone, lavalier recorder and limited lighting gear) for up to one hour of production time.  Videographer will conduct up to two brief interviews (no more than 5 minutes) and record additional b-roll as available to help tell the story. Footage and interviews will be edited into a short video, no longer than 2 minutes in finished length complete with royalty free music and graphics. Facebook and Instagram friendly video formats will be provided to the client as needed.

Impact Storytelling | $750

A good choice for Etsy stores, Kickstarter campaigns or anyone operating on a tight budget but still wanting to capitalize on the marketing power of video. Our videographer will come to a single location of the client’s choosing with a full production package (including 4k camera, pro quality microphones, audio recorder, light kit and supporting gear) for up to two hours, conduct up to two interviews (no more than 15 minutes each) with you and then capture additional footage of you in your element, just doing what you do best. Footage and interviews will be edited into a short video, no longer than 2 minutes in finished length, complete with royalty free music and graphics.

Mission Storytelling | $1,250

This is an excellent option for non-profits or small businesses that want to tell a larger story about their organization’s work within a limited budget. Our videographer will come to a single location of your choosing with our full production package (including 4k camera, pro quality microphones, audio recorder, light kit and supporting gear) for up to three hours, shoot up to 3 interviews (no more than 15 minutes each) and capture additional video footage needed for the video. Footage and interviews will be edited into a short video, no longer than 3 minutes in finished length complete with royalty free music and graphics.


Video Package Subscriptions

One video is great…but multiple videos are even greater…and more affordable!

If you want to keep your message and your story fresh in people’s minds, particularly in today’s world full of distractions and competing messages, a steady stream of content on your social media channels is a must! Regular Guy Creative can help you maintain that stream of content with a monthly video production subscription. Working together, we will plot out a path of content that will keep your audience informed and engaged all year long! Even better, you will pay the same production fee each month, making budgeting even easier!

What you’ll get?

We understand that you might not have the same needs every month, and as such there is not a one-size-fits all solution that will cover all your evolving social media opportunities. As such, we will work with you from the onset to plan out a combination of tactics that will provide you with the right mix of content. Using the video packages listed above as a guide, we will work together to determine the right combination of services and video products (six projects minimum) to help meet your social media goals and objectives.  We will work with you then to plot out production schedules to make sure all projects can be completed to meet the needs of the plotted timeline.

What you’ll pay?

The first step in your subscription will be to plot out a general plan for the year. We will then total up the cost of the various packages you plan to use over the course of the year, apply a 10% discount, and then split that final amount into 12 equal payments that will be invoiced monthly.

How often will we get our videos?

That will depend on what works best for you. As part of the planning process, we will work with you to determine not just the content of your videos, but the desired timeline for their production and release. While you will pay monthly, productions do not have to be produced on a strictly monthly basis. Perhaps you have multiple volunteer events in one month, and none the next. We will produce videos as they come, so there might be months when you receive multiple video projects and some months where you won’t receive any. How you schedule their distribution from there is entirely up to you!

How many projects do we have to sign up for?

To qualify for subscription pricing, you need to include at least six video projects in your package. We will still be more than happy to help you out with your projects if you have fewer than six in mind, but they will be invoiced individually.

How do we sign up?

To get started, drop us a line and let us know that you are interested in subscription video services. From there, we will set up a meeting to discuss your organization, learn about your brand and production needs. Working together, we will plot out a content calendar, and determine which video packages would work best for your goals. Using that information, we will provide you with a contract detailing your customized video subscription package and invoicing schedule. Once everything is agreed upon and signed, we will get to work plotting the next twelve months of video content!


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